Blog | Social Media & PR Company | Country, Equine & Luxury PR

What Is Beauty SEO Copywriting?

Beauty SEO copywriting is a specialised form of content writing that optimises web pages for search engines. This type of copywriting is essential for businesses in the beauty industry who wish to create alluring beauty content and capture organic search engine traffic.   Creating alluring product descriptions for health & beauty brands or captivating readers ...

How To Get The Perfect Smile: 7 Grin-Worthy Tips

With ‘turkey teeth‘ rapidly going out of fashion, transforming your smile with cosmetic procedures that look natural has never been more popular. In this beauty blog, we share some cosmetic dentistry tips to improve your pearly whites and how to create that perfect celebrity smile with seven grin-worthy tips for your teeth!   Everyday Dental ...

Decoding Your Dog’s Body Language – What You Need To Know

Dogs have a unique ability to communicate with us in ways that even we humans cannot. They can convey messages through facial expressions, eye contact, body posture, and more. Understanding canine body language is essential for any pet parent looking to strengthen their human-animal bond between themselves and their beloved canine companion. In this pet ...

7 hottest nail trends for autumn 2023 you have to try right now!

With the autumn season here, now is the perfect time to refresh your nail art and embrace the latest trends for autumn 2023. From moody dark shades to bold and intricate designs, there are plenty of gorgeous nail art ideas to express your personal style. Whether you choose acrylic nails, airbrush nails or gel manicure, ...

Experience the Thrill of Horse-Riding Holidays for Beginners in the UK: A Perfect Introduction to the Equestrian World

Are you craving an exhilarating adventure that will take you off the beaten path? Or dream of riding school master horses that can teach you the correct feel and which buttons to press? Have you always loved the idea of a riding holiday, but your horse-riding experience is limited?    Look no further than horse ...

Boost Your Interior Design Business with These Proven Marketing Tips

Are you looking to take your interior design business to new heights? In today’s competitive market, it’s crucial to have a strong marketing strategy that sets you apart from the rest. With the right approach, you can attract more clients, increase brand awareness, and ultimately boost your bottom line. In this article, we will share ...

From Products to Personalities: The Evolution of Beauty PR in the Digital Age

Public relations has undergone a remarkable transformation in the ever-evolving world of beauty PR. Gone are the days when product-centric campaigns ruled the industry. In the digital age, the focus has shifted from mere products to the personalities behind them. Beauty PR professionals must create compelling narratives that showcase the effectiveness of beauty products and ...

Fashion Forward: The Best Brands for Stylish Equestrian Clothing

Equestrian fashion has certainly evolved over the past decade, welcoming a new generation of equestrian brands riding alongside the more established equestrian sports brands. This equestrian blog looks at the best brands for stylish equestrian clothing.   What makes the best brands for stylish equestrian clothing? Equestrian brands which focus on offering the modern rider ...

Puppy-proofing 101: How to Make Your Home Safe for Your Furry Friend

As pet lovers and seasoned puppy parents, our Pet PR Team know how to settle your new fur baby into your home with success. Read our tips for puppy-proofing your home and how to make your home safe for your furry friend.   Puppy-Proof Your Home Before Your New Puppy Arrives There are plenty of dangers for ...

10 Effective Dentist Marketing Strategies to Grow Your Dental Practice

Looking to grow your dental practice? Our Beauty PR Team share ten effective luxury dentist marketing strategies to help grow your dental practice. Dental marketing expert advice that works!    Upgrade Your Website Design   Generally speaking, dental practice websites are dull and far removed from the luxury they have become today. If your website looks dated, ...

8 Ways To Optimise Your Google My Business Page

In this business blog, we share eight ways to optimise your Google My Business Page for success, from the small details to those that make a considerable difference.    Focus On Your Keyword Presence Whether you’re searching for the ‘best equine marketing advice‘ or ‘How Can AI Benefit My Business?‘ the likelihood is that you ‘google’ to ...

The Joys of Pet Ownership: Why Having a Pet Is Good for You

Pet owners agree that there are many joys of pet ownership, from decreasing your stress levels to daily social interaction. In this pet blog, our Pet Marketing Team explain why having a pet is good for you.    Pets May Help Prevent Loneliness We know from personal experience that having a furry friend in your ...

15 Horse Jokes & Puns You Can’t Help But Laugh At

Our Equine Marketing Team shares fifteen of our favourite horse jokes and puns you can’t help but laugh (or cringe) at. Whether you are a horse rider or a lifelong horse lover, these horse jokes will raise a smile!   Fast & Furious Q: Did you hear about the rider whose horse bolted with her?  ...

Training A Young Horse – 5 Expert Tips

Training young horses takes time and patience and is not to rushed. This equestrian blog brings you the best professional rider advice on training your young horse.   Short & Sweet Schooling Sessions Your young horse still has to develop stamina and muscle. It’s not only physically tiring to school them for longer periods, but ...

Top 5 Social Media Marketing Tips You Need

As an award-winning social media marketing agency, we know what it takes to supercharge our client’s social media channels by putting the right plans and strategies in place. Here are our top 5 social media marketing tips you need to help your business thrive.   Build A Cohesive Brand Presence Create social media channels which reflect your ...

Transitioning Summer Equestrian Clothing into Autumn: Tips and Tricks

With a change of season comes a shift in wardrobe. Tearfully packing away our T-shirts and summer riding tights as we pull out the winter woollies and waterproofs, but wait… could we still wear any of our summer wardrobe into autumn? In this equestrian clothing blog, our stylish equestrian PR team shares expert tips for transiting your ...

The Secrets To Running A Successful PR Campaign

How you achieve PR success largely depends on who you use to head up your PR campaign. Factor in their talent, experience and media contacts. If you’re a small business looking to improve your chances of getting featured in the media, here are some secrets to running a successful PR campaign.   Plan Ahead The ...

How To Choose The Right Keywords For Your Equestrian Business

You’re proud of your excellent customer service record in the equine industry. You have numerous five-star customer reviews and run a successful horse business online. However, do your business goals include becoming the number one business in your sector? If you’re serious about improving your profile and website ranking, you’ll join other equine business owners ...

Advertising On Pinterest – What You Need To Know

As award-winning social media marketing experts, we look after our client’s social media channels, including numerous Pinterest boards. Alongside creating eye-catching pins and regularly updating our client’s boards to ensure they have a good presence on this valuable platform, we also offer a Pinterest ad management service.  If you’re considering advertising on Pinterest but don’t know where ...

Beauty Hacks For The Summer Months

Make-up melting off your face and suncream causing oily skin and spot outbreaks? In this beauty blog, our Beauty Marketing Experts share their beauty hacks for the summer months. Get the glow-up this summer!   Let Your Skin Breathe! Wearing a full face of make-up during the summer months will never be good for your skin. As ...

How To Keep Pets Cool This Summer

Keeping your pets cool this summer is imperative for pet owners. Whether you own a hamster, rat, mouse, dog or cat, you are responsible for keeping your pet safe and healthy during hot weather. Our Pet Brand Marketing Team share tips on keeping pets cool this summer.   Keep Cool In Hot Weather In extreme heat, you ...

The Importance Of Optimising Your Google My Business Page

Your Google My Business Page is an extremely valuable asset to your company, so how do you ensure you are making the most out of your profile? This business blog explains what Google My Business is and the importance of optimising your Google My Business page.   What Is Google My Business Google My Business is a ...

Luxury Brand Marketing Channels: How to Choose the Right Ones for Your Business

Our brand experience lies within the luxury industry. As an award-winning social media marketing agency, we know what works and what doesn’t for luxury brands with over 40+ years of marketing for luxury brands. This blog shares our ultimate guide to luxury brand marketing channels and how to choose the right ones for your business.    Where ...

Thinking About A 2nd Dog? – What You Need To Know

You’ve already got one dog at home, so it may have crossed your mind to ‘a friend’ to keep your dog company. In this blog, our Pet PR Team share their experiences and thoughts when considering if introducing a second dog into your home is a good idea.   Double The Fun & Cost Whilst your dog ...

The Truth About 5 Viral Makeup Hacks – Do They Really Work?

We take a look at five viral makeup hacks doing the rounds, and our Beauty PR Team tries them out in real life to confirm if they really work.   The Blusher Facelift This viral makeup hack is the perfect way to give yourself a makeup facelift. By applying a blusher to the back of the cheekbones ...

A Dummies Guide To Marketing

Starting a new business and wondering what marketing is all about it and if it’s worth investing in? Then this is the blog for you! Read our dummies guide to marketing to help point your fledgling business in right direction.   What Is Marketing? Marketing, put in its simplest form, is the promotion and selling ...

5 Social Media Tips To Transform Your Business

As a business, you already use Facebook, Tik Tok or Instagram, but are you really maximising your opportunities for connecting with potential customers and helping to convert them into actual customers? In this business blog, our social media experts share five social media tips to help transform your business and help you create a social media ...

5 Key Strategies For Starting Your Beauty Business

Thinking of starting your own beauty business, our Beauty Marketing Experts share five key strategies for starting your beauty business.   Invest In A Quality, Well-Built Website What makes a successful beauty brand? Whether you plan to sell through your website or use it to promote your beauty products or services, your website is your ...

Word Has It: Quality Copywriting Is King

Word has it that good quality copywriting is king and not exclusive to print. Your digital presence is just as crucial to your brand’s reputation and trustworthiness as we explain…   The Write Way Ok, so we’ve played on the word ‘write’ instead of ‘right’ to draw you in!  However, consistently using the wrong spelling ...

How Can AI Benefit My Business?

If you’re wondering how AI can benefit your business, then our marketing and PR experts have some great tips and advice to help your business thrive with the digital revolution! AI can help reduce errors, and artificial intelligence can give you the competitive edge you need to stay ahead of the game.    Firstly, You’re ...

What Makes A Successful Luxury Beauty Brand?

Working with and launching designer brands is in our agency’s DNA. In this business beauty blog, our beauty industry experts share their thoughts on what makes a luxury beauty brand and ask what it takes to be a successful luxury brand today.   Reality Check For Luxury Beauty Brands With the cost of living impacting ...

6 Simple Ways To Keep Your Dog’s Coat Shiny And Healthy

As award-winning pet brand markeeters, we’ve been fortunate to work with some of the best experts in the pet industry, including dog groomers, vets, dog shampoo brands, dog food producers and dog nutritionists. Along the way, we’ve picked up some fabulous tips and simple ways to keep your dog’s coat shiny and healthy. Here are six ...

The Best Spring Make-up Trends

Our Beauty Marketing Team shares five of the best spring make-up looks around. We explain why they work so well with our tips on achieving the look.   The ’90s Are Back Just as fashion trends go full circle, so do make-up trends. The 90’s make-up trend for dark smokey eyes is back, and we love it! ...

De-influencing: Everything You Need To Know

What is de-influencing? De-influencing is social media influencers telling their online followers what not to buy and recommending cheaper alternatives to more expensive products – a juxtaposition to traditional influencer marketing, where influencers receive payment to promote costly items.   Why are we seeing this rise in de-influencing?  This trend was started by lots of ...