As keen horse lovers and regular riders ourselves, the MirrorMePR Equestrian PR team know just how vital proper safety precautions are for both horses and riders, which is why we’re big fans of anyone championing this cause, including the well-beloved charity, the BHS.
The British Horse Society have launched a fantastic campaign this May (called #rideoutukmonth) dedicated to raising awareness of off-road riding and acknowledging all the wonderful BHS volunteers, local authorities and organisations who try and protect and restore routes across the UK, not just for horses but other countryside loving folk, whether they traverse it on two legs or two wheels. Their ultimate aim is to raise funds for BHS Paths for Communities Fund which helps to provide new and improved routes for riders to enjoy safely and away from the dangers that our roads bring.
Our equine team absolutely love riding out, but UK roads are becoming steadily busier and faster, along with which comes the increased risk of incidents and accidents. Only just a few months ago our client Golly Galoshes, manufacturers of high visibility horse gaiters, were asked to support a campaign to increase safety for horse riders after a rider’s horse was killed in a road accident. Sadly these stories are a much more common occurrence than the community would like, and so we owe it to organisations such as the BHS who continue to campaign to protect our bridle paths and make riding out a safe and enjoyable past time with our horses.
MirrorMePR are specialists in Equestrian PR, who also happen to know a thing or two about country fashion and canine PR, too! To find out more about the goings on in the world of country PR, why not check out our news page? Those of you wishing to find out more about #rideoutuk and how to get involved can find out more at the BHS website.