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Marketing

5 Things You Should Be Doing In Your Marketing

by Posted December 20, 2021
Whatever your brand or business and regardless of size or turnover, here are five things that you should be doing in your marketing right now.    Being Agile Being agile and able to flow with trends and changes is vital for the future and development of any business. Your approach to your marketing and PR ...

Is This The Death Of Facebook For Businesses?

by Posted January 15, 2018
With the yet another recent announcement from Facebook, this time from Mark Zuckerberg on their major move to prioritise ‘meaningful’ over ‘relevant’ content, this latest update is certainly going to have even more impact on the way businesses use Facebook. So is this the death of Facebook for businesses?   The MirrorMePR country PR Social ...
What-The-Latest-Facebook-Update-Means-For-You

What The Latest Facebook Update Means For You

by Posted January 2, 2018
As Facebook continues to remain a highly valuable platform with over 2.07 billion monthly active Facebook users worldwide (according to Facebook), MirrorMe luxury PR included, it’s too much of a significant channel for savvy marketers to ignore so as Facebook’s latest announcement that it will be penalising pages which use ‘Engagement Baiting’ on posts, what ...

Equestrian Blogger Of The Year In The Hot Seat!

by Posted November 4, 2017
  Recently, the winners of the Haynet ‘Equestrian Blogger Of The Year Awards’ (which we were proud sponsors of) were announced. After months of scruitny, a deserving overall winner was pulled (Drum roll) with brilliant equestrian blogger, Roosa of ‘Roosa’s Horsey Life’  taking the prestigious title! In this blog we caught up with Roosa and asked her ...

The Right Horse For The Job?

by Posted September 19, 2017
It’s fair to say that the MirrorMePR Equine PR Team tend to see similar breeds of horses popping up within disciplines.   Known for their speed and intelligence, full and cross thoroughbreds tend to crop up a lot in the eventing world. In fact, one of our fabulous riders Gemma Tattersall is partnered with a ...
Pawsome-Days-Out-for-You-and-Your-Pooch

Pawsome Days Out for You and Your Pooch

by Posted May 16, 2017
  With the National Pet Show being hosted this month, it got the MirrorMePR Canine PR Team thinking about our dogs and all the fantastic doggie events we would like to take the office woof juniors to… so here’s our calendar of ‘pawsome’ upcoming events for you and your pooch to enjoy! Paws In The ...
Saddle-Up

Saddle Up for #RideOutUKMonth

by Posted May 12, 2017
  As keen horse lovers and regular riders ourselves, the MirrorMePR Equestrian PR team know just how vital proper safety precautions are for both horses and riders, which is why we’re big fans of anyone championing this cause, including the well-beloved charity, the BHS. The British Horse Society have launched a fantastic campaign this May ...
Out-and-About

Out and About: Must-Attend Events for Horse Lovers this May!

by Posted May 9, 2017
May is certainly a lively time for MirrorMePR’s Equestrian PR Team! Not only were we busy with the Badminton Horse Trials at the beginning of the month, but another key event awaits just around the corner, though this time a bit closer to the Windsor office: The Royal Windsor Horse Show!  This fantastic show pulls ...
Social-PR-Worth-And-Wisdom

Social PR Worth And Wisdom

by Posted March 13, 2017
Here at MirrorMePR we take our client’s Social PR very seriously. With algorithms squeezing the reach out of your brand’s channels and the need to create even greater and more relevant content we continue to see a trend towards more and more brands opting for social PR, so what’s the difference between you posting and ...

DREAM TEAMS

by Posted February 28, 2017
  At MirrorMePR our MD is a professional in Luxury PR and one aspect of our job we love is a photo shoot, whether it’s in the studio or out on location.  The opportunity to get creative and build great ideas from mood boards through to delivery of amazing images harks back to the MirrorMePR ...
equestrian blogger with horse

Sponsorship Stories & Bloggers

by Posted February 20, 2017
  We were thrilled to sponsor the blogger awards in conjunction with blogger site Haynet Blog last year and it’s an area that continues to grow for us as an agency. The reach and potential which is offered by working with the right bloggers has helped us achieve great results, feed key stories through to ...
Valentines-Country-Fashion

Valentines Country Fashion

by Posted February 11, 2017
Here at MMPR we are saying ‘I do’ this Valentines, when asked if we love or hate this special day! Whether you have that special someone or not we say you can still treat yourself or your beloved equine or canine to some country fashion gifts (Official MirrorMePR poll today says so). Here are a ...

Dream Dog Walks in Britain

by Posted January 15, 2017
  According to recent surveys, us Brits spent more time than ever walking in 2020 and having a canine friend to share the love with makes it even more enjoyable to get out and about. Our Canine UK PR team are dedicated dog walkers, so they have decided to share some of their favourite locations ...

Equine Tech That Has A Takeover!

by Posted December 18, 2016
Here at MMPR, our Equine PR team are always on the lookout for exciting equine news and understand how the seasonal changes can have a huge effect on our horses! It’s the time of year that worries all horse owners, whether it’s seasonal related health concerns, the increased chance of incidents and accidents due to ...
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The Rise Of The Celebrity Rider!

by Posted December 16, 2016
From the perspective of an industry where the word ‘celebrity’ means pop stars, Oscar winners and zany billionaires, it’s been fascinating to watch the rise of the celebrity rider. It’s an Equine PR dream. The sporting world in general has always produced big names, and with that big sponsorship deals. Modern day athletes have enormous ...

Keeping The Horsey Hubby Happy!

by Posted November 30, 2016
  Keeping your un-horsey partner happy when there are three of you in the relationship (That’s you, him and the horse) is a delicate balance. However, our Equine PR department have come up with a few suggestions to keep your partner (human not horse) on your side! DO make an effort and buy a ready ...

MirrorMePR Launch New Magazine!

by Posted November 8, 2016
We are thrilled to present our first ever MirrorMePR magazine featuring some of our fabulous clients! We hope you will enjoy reading it as much as we did putting it together for your reading pleasure! Full of country and equestrian fashion, tips, advice and generally gorgeous things, it’s a winter warmer to snuggle up with ...
Winter-Survival-Tips-for-Every-Horse-Owner

Winter Survival Tips for Every Horse Owner (You Need Now)

by Posted November 7, 2016
Ask any horse owner if they love the winter months – not many will say they do! The combination of horses, fresh mud, ice and snow don’t make life easy, whether it’s looking after them or riding them! The MirrorMePR Equine PR team share their favourite winter survival tips to help make the upcoming colder ...

A Day in the Life Of…

by Posted July 7, 2016
If you thought PR was all Ab Fab and ‘bring on the bolly’, then sadly you may be disappointed. But if you think it might be an interesting career then you could be right…our MD Ashley talks through an average day at work for her. “I normally try and head to the gym early doors armed with coffee ...

New Rules for Good Riding Etiquette

by Posted March 23, 2016
  I read with interest recently about the fact that the board of directors of the German Equestrian Federation have decided to implement a new rule based around good riding etiquette. The federation is quoted as defining bad practice as anything that includes “explicitly any aggressive riding or training methods which entail a forceful handling of ...

Countryside Sunshine: Summer Equestrian Events

by Posted June 29, 2015
  Here at MMPR, we love the arrival of the summer months because it means that, as an agency, we get to venture out on client shoots and attend some of the fantastic equestrian events from the calendar that we look forward to all year round… So if you are looking for a family day out or ...
Top-Tips-for-Dressing-for-the-Races

Top Tips for Dressing for the Races at Ascot 2015

by Posted June 8, 2015
With Ascot 2015 looming (only a week to go now!), our thoughts have turned to exactly what to wear for this super stylish date in the racing calendar! If you are a newbie when it comes attending a race day, then you’ll probably want to search for what NOT to wear in the first instance, as ...
Strike-a-Pose-with-the-Horse-Selfie

Strike a Pose with the Horse Selfie

by Posted March 10, 2015
There was a time when we hadn’t even heard of selfies. Then, almost overnight, we had a surge of people posing for selfies all over social media. Then we had special types of selfie for charity purposes, celebrity group selfies, and even a song about taking a selfie. And now… we have selfies with our ...

Horse Couture in the City

by Posted February 16, 2015
Without meaning to sound, well… mean, the recent photographs of Taylor Swift in her “equestrian inspired” outfit didn’t really do it for me. As a former stylist, I sat there looking at her outfit combo thinking that the Plum coloured boots clashed with the Poppy Red jacket, the hair style with the hat unfortunately looked frumpy ...
Riding-the-Waves-of-Recession

Riding the Waves of Recession

by Posted February 9, 2015
With designers Jean Paul Gaultier and Viktor & Rolf both announcing that they are ditching their ‘Ready To Wear’ collections and concentrating purely on couture and fragrances, it got me thinking about the divide that I can see on our own high streets and also within equestrian clothing retail.   The quest to ‘stack them high ...
Visiting-Olympia

Visiting Olympia… It Must Be Christmas!

by Posted December 22, 2014
  The mad panic from editors on deadlines, drafting releases on summer products and a visit to Olympia can only mean one thing… it’s nearly Christmas! We love Olympia – who wouldn’t enjoy the chance to watch some fantastic riders and horses and catch up with press and clients alike? Plus, checking out what’s on ...
Surviving-the-Recession

Surviving the Recession

by Posted October 22, 2014
  Sports brands company The Sports HQ has bought the Barnsby brand.

 The deal, orchestrated by intellectual property (IP) specialist Metis Partners, includes the Jabez Cliff name too.

 The 221-year-old, Walsall-based saddle maker collapsed into administration this summer. 

Assets in the Jabez Cliff sale include a range of registered and unregistered trademarks, rights in the ...

Colour Me Beautifully!!

by Posted October 20, 2014
It’s great to see British Dressage relaxing their rules slightly on Dress Code for 2015 (summary of all rule changes can be found here). I point particularly to the ruling on saddle colours, which now permits small panels of colour on the saddle design, such as on the cantle. Traditionally, dressage has always been very ...
The-Indoor-Season-Is-Here

The Indoor Season Is Here!

by Posted October 6, 2014
After spending a bit of the summer outside of the four walls of our office at some fantastic events (Hickstead and Windsor, to name just a couple), the indoor season has finally arrived, and first on our agenda will be HOYS (Horse Of The Year Show) at the NEC in Birmingham. It gives us the ...

New York, New Event

by Posted September 15, 2014
  It’s so exciting to see a brand new equestrian event in the States –not only the States, in fact, but actually in New York’s Central Park! The Central Park Horse Show is presented by Rolex and will take place on 18 -21st September 2014. It is set to be one of the highest profile ...

Inspirational & Informative

by Posted September 24, 2013
Our MD Ashley  had the pleasure of spending a whole day down at natural horsemanship expert Jason Webb’s Kent based yard last week for a shoot with one of our client’s Aloeride… Jason is one of Aloeride’s sponsored riders and the purpose for the shoot was to get some photography and video for marketing and ...
Pinterest Is A Valuable Tool For Businesses

Pin Up Girls

by Posted May 9, 2013
So you’ve discovered Pinterest and are wondering what value it can bring to your business? In this blog we share some stats and tips from our pin-up girls, aka the MirrorMePR Team! Pinterest currently has 478 million monthly active users, that’s a lot of potential eyeballs on your brand! Not only do we immerse ourselves ...